Two weeks after Sarah's last order, a 36-hour storm window appears in her metro. Models predict a high movie-night propensity. Buzzword Pantry sends the same call-to-action through her preferred channel, with deep-link parity to a personalized landing page. No human in the loop.
Build your rainy-day family movie snackbox in one tap — kid-safe, your usual coffee included.
Add today's rainy-day box and you'll cross into Gold — same order, extra reward.
Storm Saturday-Sunday. We pre-built it from your usual list — kid-safe, nut-free, your coffee included.
All driven by Merkury identity + propensity. Channel preference is per-customer; the call-to-action is identical so measurement stays clean across channels.
Storm in metro · 36 h window
Weather × cohort × repeat-buy gap
By stored preference